Web, branding, lookbooks, social media · 2020–2026
Curiocasa
Brand and digital design for a luxury décor house in Bangalore, from the franchise website and collection banners to packaging, lookbooks and the Instagram feed.
The brief
Context
Curiocasa is a luxury décor store in Bangalore, with pieces sourced from ateliers across Italy, Portugal, Indonesia and Japan, and franchise stores opening in new cities.
Challenge
The brand had to feel like a gallery everywhere — website, feed, the bag carried home, the pitch to franchise owners — with each campaign having its own mood while still reading as one house.
What I did
I designed the franchise page in Figma from Curiocasa's copy (their developer built it on Shopify), reworked real product photos with AI for the collection banners, and designed the foldable, bag, tags, shipping box, monthly lookbooks and Instagram grids, campaign by campaign.
01 — Franchise website · 2026
Franchise page
Scroll inside the window to see the full page.
02 — AI-edited web banners
Collection banners
Curiocasa products, with the setting and light reimagined using AI.
03 — Print
Brand foldable
Branding
04 — Lookbook
End of Season Love
05 — Social media
The feed
